Link building is one of the most important factors for achieving top search engine rankings and is a Search Engine Optimization Process. Getting backlinks helps increase your visibility in the eyes of the search engines, since each backlink is considered a “vote” for your site. It is also important to know that link building includes both on page and off page linking.

Proper link building strategies include the link veloicty, which means how fast-and-furious your link acqusition rate is.

Now question is that from where and how to get backlinks for link building?

Forums (if they allow for signature files in forum profiles)
Social bookmarking
Other related sites
Article marketing
Reciprocal links
3 way links
RSS feed submissions
and a whole lot more…

The purpose of this article is to help you in your link building using 5 steps.

RELEVANCY:

Relevancy is a very important factor to consider when trying to acquire backlinks for your website, even though quality links from unrelated websites can help increase your website authority, links from relevant websites tend to help you easily rank better as it let the search engines know that you are in the same category with the website.

ANCHOR TEXT:

Usage of anchor text is very important in achieving High Search engine rankings, If you could have the right amount of backlinks using the anchor text of your choice, then you can easily rank for a keyword without you having it’s traces on your website. Try as much as possible to also use variation of anchor text when building links to your website. This is really important because it makes the search engines trust you and your site will not look like a spam site.

DEEP LINKING:

Deep linking also helps a very old page of a particular websites; it notifies the search engines of the pages and also makes them think the page is still relevant thereby increasing it ranks in the Search Engine Ranking Position (SERP). A good idea is to try to get a minimum of 5-15 links to every pages of your website and within a short period of time the inner pages of your website will begin to rank for various long tail keywords.

AUTHORITY:

The authority of the website or page linking to you is also very important in achieving top search engine rankings, getting links from only low quality websites will make the search engines keep more eyes on you, because it is related to a blackhat practice in which a user create multiple blogs and tries to make them link to a particular website. Try to get links from established websites in your niche, also try to get links from educational, government and military sites as this tends to make your website more of an authority to the search engines.

CONSISTENCY:

The consistency of the links you get to your website is also very important, it wouldn’t be a good option to build 100 links on day 1 and then change it to 10 on day 2 neither will it also be a good option to build 10 links on day 1 and 100 links on day 2, try to build links with consistency, try as much as possible to make sure all your links are of the same number each day and if you want to increase the number of links make sure it is a gradual process.

Above all, try to get backlinks from relevant and authority sites most especially in your niche, be consistent in doing this and in a little period of time you will see an increase in your search engine rankings and in organic search traffic.

Google is going to run page rank update soon. I hope all of you are working on improving your Page rank. Do let us know your trick on link building?

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